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Maintenance is vital for any website and, as a business owner, you must keep your site running smoothly and your customers engaged. PrestaShop is constantly evolving Bug-fixes, performance updates, new features and modules are added all the time. In order to take full advantage of these improvements, it’s recommended to stay up-to-date.
Constant improvements and new features will give customers the confidence that you have a healthy, growing business and will also reassure them that they can always count on you for the newest and best products.
Maintenance will ensure that images are displayed correctly and, links (both internal and external) are working as intended and performance is always the best. This way you will avoid any situation when customers may become frustrated due to the site becoming slow or and having errors.