Custom PrestaShop design & ecommerce consulting
You built the store.
Let’s build the business you envisioned.
Your catalogue is ready. Your ambition is bigger. I help turn underperforming stores into shopping experiences built to compete with the best in your market.
Custom design. Smarter features. A clear path forward.
Your next opportunity
Let’s find what’s holding your store back.
I’ll personally review your store and share the improvements I would prioritise.
Reviewed personally by Fred. No obligation.
Work directly with Fred
Clear flat-rate quotes
Generous payment terms
Built around your customers. Backed by experience.
Your market sets the benchmark.
My goal is to meet or beat your competitors at every step of the shopping experience — from finding the right product to completing the order.
Discuss My Store Redesign →
Experience that makes your budget go further
Real progress. Clear pricing. You’re in the loop.
Experience and passion help me move quickly, follow best practices, and deliver more for your budget.
A personal review
I identify opportunities and share my recommendations transparently through Monday.com.
A clear proposal
You know the scope and flat-rate price before work begins, with generous payment terms.
Visible progress
Follow decisions, updates, and delivery in Monday.com. Work directly with the person building your store.
Practical solutions for a stronger store
Better ideas. Built into your store.
Custom store design
A tailored PrestaShop theme focused on your products, customers and conversion.
Explore custom design →Ecommerce consulting
Independent, practical advice to help you grow a stronger, more competitive store.
Discuss your store →Modules that solve real problems
Purposeful features built around the way your customers shop.
Browse modules →Already have an agency?
Get an independent perspective on where your store could improve.

Your consultant / Fred McLees
Experience. Passion. Personal attention.
I founded PrestaHeroes to help shop owners turn good products into better businesses. I bring decades of engineering experience, commercial judgment and hands-on ecommerce development to every project.
You work directly with me — from the first review to the details that make your store easier to buy from.
Talk to Fred →